DHL already signed a contract to become the Official Logistics Partner of Manchester United in February 2011.
DHL has today become the first official training kit sponsor of Manchester United.
The new four-year-agreement sees the DHL logo included on the clubs’ training kit worn by all first, reserve and youth team players during domestic competitions and builds on DHL’s relationship behind the scenes at the club.
DHL has been the Club’s Official Logistics Partner for a year and played a key role supporting United’s pre-season tour of the United States, and will continue to work hard to help deliver success on and off the pitch.
To mark the extended partnership, and as part of United’s celebrations of its record-breaking 19th top-flight championship win last season, the logistics company will be delivering the Club’s gift to its fans attending this evening’s match against Tottenham Hotspur – 73,000 specially-commissioned commemorative scarves.
John Pearson, CEO DHL Express (Europe) says: “We’re delighted to be extending this strategic partnership which will see DHL getting more involved in the behind the scenes operations of Manchester United and supporting the club in its continued success.”
Extending the partnership
“Building on our current relationship with the world’s biggest football club reflects our ability to provide unparalleled logistics services for customers across the globe.”
Announcing the new deal, Manchester United‘s Chief Executive, David Gill, says: “This deal breaks new ground in the English game. We are delighted that DHL has extended its partnership with the Club to include the training kit. DHL’s global presence and international standing are a perfect fit for the world’s most popular football club.”
Commercial Director Richard Arnold says: “This is a deal that continues to demonstrate the Club’s position as the most innovative and successful in the game. DHL have been a great partner to work with and have integrated with the Club’s operations seamlessly. The work they did around this summer’s US tour was striking and we are looking forward to developing a broader relationship in the future.”