I recently came across a marketing stunt by Pepsi called “Friend Finder, ” which combines two of my biggest passions. Music and Logistics. I don’t have to explain the second one. You are here. It is obvious. The first one I have not talked about much here yet, but believe me: Music is the other of my two biggest passions. There is not a single blog post on LogisticsMatter that has been written without music playing.
As a music addict, I enjoy visiting concerts and festivals as well. Especially at festivals, there are times when you lose your friends when going from stage A to stage B, or when you go to see something else. It can be tough for finding your friends again. Pepsi has come up with the perfect solution: Drones! 100% marketing stunt in this case, but the idea is great. Talk about Track & Trace!
Supply Chain Execution Solutions company PINC has developed a similar service to enhance Yard Management. If you are looking for a certain piece of equipment, you can use the PINC Air drone-enabled system to locate it. The video below demonstrates its sensibilities:
There is also a band called Logistics, which actually makes some decent Drum and Bass. So there you have it. Both passions in one video after all 🙂
If you want to read more about Drones, check out these posts: